SuperMae partners with forward-thinking schools to transform how parents engage with school communications — through WhatsApp, the app they already use.
Schools invest in newsletters, portals, and apps. Parents still miss the important stuff.
Newsletters that nobody reads
Open rates below 30% — and that's the ones who open, not the ones who act.
App fatigue
Parents disengage from yet another platform they need to check and remember.
Critical info lost in noise
Parents ask "what are the 3 things I need to know?" — and can't find the answer.
Staff answering the same questions
Reception handles the same calls every week. "What time does pickup start?" "Is there school Friday?"
SuperMae integrates with your existing systems — email, calendars, SharePoint, website. No migration, no disruption.
Each parent gets a personal agent on WhatsApp that knows their children, their classes, and their schedule.
Parents ask questions naturally, get morning digests, report absences — all through a conversation they already know how to have.
A personal agent on WhatsApp that knows their family, their school, and what matters today.
Personalised daily briefings per child — what's happening today, what's coming up, what needs action.
Parents ask about school events, policies, contacts, term dates — and get accurate answers immediately.
"Theo is sick today" — SuperMae emails the school, logs it, and confirms. Done in 10 seconds.
School events, deadlines, and activities automatically appear in the parent's Google Calendar.
A partnership that makes your school more connected, not more complicated.
Fewer repeat emails, phone calls, and "did you see the newsletter?" queries from parents.
Parents who actually read and act on school communications — because it comes through WhatsApp.
SuperMae builds and maintains a structured knowledge base from your existing documents — automatically.
Be the first school group to offer personal AI agents to every parent. A genuine differentiator.
We're selecting a small number of schools for our inaugural cohort. Early partners get dedicated onboarding, direct founder access, and co-development of features tailored to your school.